Matt Johnston is, as one client has called him, “The least lawyer-y lawyer you will ever meet.” Matt provides practical, actionable legal advice to small businesses and their owners. Matt uses a legalese-free approach to solve legal and business problems involving many questions facing a business: business formation, employment law, contracts, trademark, copyright, and regulatory matters for a variety of small businesses. Matt’s clients include creative firms and designers, skilled trades, medical practitioners, consultants, and many service based businesses and non-profits. To assist small business owners, Matt developed a subscription service business model (The Ask Matt the Lawyer Plan) that encourages business owners to ask questions of their lawyer before making decisions that restrict options later. Matt is a frequent speaker on small business legal topics. If you don’t want to talk about the law with Matt, he is a massive soccer fan.