Shoppe Theory is a bi-coastal design studio founded by Jess Levitz and Do-Hee Kim. We partner with retail and lifestyle clients big and small to create delightful brands and impactful experiences. We are known for our distinct designs with a strong command of color and typography, discerning use of hand-drawn elements, and a dash of optimism.
In addition to client work, Do-Hee and Jess are prolific side-project enthusiasts. Do-Hee is known for her #100daysoffonts project and viral 2020 election swag, while Jess leads the Creative Lady Collective and recently-launched children’s brand, Chelsea&West. Do-Hee and Jess are also committed to supporting the design community, and offer education for independent designers and design business owners through their Design Studio Workshoppe.